Welcome to the world of personal growth and communal well being. The information contained on this site is based on the very latest medical, psychological and sociological research, and provides an on-going programme of life enrichment. The site is maintained by the Self Help Alliance, an independent, not-for-profit company, which is self funding and has no affiliations whatsoever with any outside commercial companies, pressure groups or government agencies. Each posting on the site is a stand-alone feature, which over time will form part of an integrated course of self-improvement, based on the well established principles of incremental learning. Each of the lively, informative articles will be provided by Donald Norfolk, the founder and director of the Self Help Alliance who is a Fellow of the Royal Society for Public Health and has had a lifetime’s experience in the field of health promotion as an author, journalist and broadcaster on both radio and television.
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Obesity has now overtaken smoking as the world’s number one cause of avoidable sickness and premature death. Doctors predict that by the year 2030 half the British population will be seriously overweight. This menace cannot be overcome by crash dieting, for repeated medical studies have shown that after two years at least 95% of people regain every pound they’ve lost through their stringent, calorie-controlled dieting. Others become victims of the yo-yo syndrome, gaining more weight than they had before they adopted their Spartan regimes. Every year seems to bring a new slimming fad. One moment the craze is for the Hollywood diet; the next for the Atkins diet or Grapefruit-only diet. These regimes have only one thing in common – they don’t work. The only sure way to fitness, vitality and natural life time weight control is to adopt a healthy life style. This is best done by making a series of simple habit changes.
More or Less?
This revolutionary new book provides a totally new approach to permanent weight control. It offers a simple, thirty-nine step programme of beneficial life style change. We say that we’re creatures of habit, but often forget that we’re also the creators of habits. First we set up our habits, then for ever afterwards our habits make us. We’re suffering today because we’ve adopted an obesogenic way of life. This contemporary malaise can be transformed by making certain simple modifications in the way we live. This doesn’t involve heroic effort. To get ourselves in shape we don’t have to go on stringent diets, pump iron or compete in marathon races. Health is the body’s natural state, so getting fit should be fun, a process of life enhancement rather one of rigorous self denial. So it will be if you follow the advice contained in this remarkable book. Whatever our age, we are all a work in progress. Health is a journey not a destination. Life doesn’t stand still. Either we move forward or we slip back. Follow the step-by-step advice contained in this book and you’ll improve your general health, increase your get-up-and-go and shed your excess pounds. More or Less? is a book for those who love to eat but hate to diet. So join the fitness revolution and make a habit of health. Get wise. Buy the book today and start your step-by-step journey to holistic life enhancement.